DataPierce Consulting

  Lead generation strategies are important for everyone in a business or a company. Marketers, sales teams, promoters, and sometimes even investors of your business keep in mind the number of leads that your business is generating. That is the reason that leads to generation funnels are going to gain extreme importance among businesses. 7 effective lead generation strategies in 2021: 1. Create gated content  2. Fix and Optimize your website  3. Social Media advertising  4. Email Marketing   5. Optimize your mobile traffic  6. Host an event  7. Omnichannel marketing  2021 is going to be a challenging year ahead for businesses and commercial enterprises. To read in detail, how these strategies work, Click Here .

  What is Lead? A lead is a prospective customer or consumer who has expressed an active interest in purchasing or consuming the services and products sold by your business. What is Lead Generation?  Lead generation is a process in which business owners identify their potential customers who may be interested in consuming their products and services. Process of Lead Generation The lead generation process differs from business to business. In digital mediums of generating leads like social media marketing, website-based marketing, blogs, landing pages with effective calls to action, email marketing , client referrals, client reviews, and testimonials are some of the effective ways of generating digital leads.  Challenges for lead generation in businesses for 2021 Budgetary limitations of prospective customers  Rising advertisement costs Smaller teams and virtual office setups Following the crowd and trends (rather than data)  Absence of key decision-makers in business  To clear the conc

  As passes time, internet searches also increase. Google Ads will provide the best result in 2021 which helps you to increase your leads and sales . In Google Ad campaign , there are many types of google ads. Here is a brief of, How it works and steps to generate an ad.   How do Google Ads work? Step to create Google Ads: Define your objectives  Fill up your business details Select your target audience  Craft your first advertisement Make your payments  To read this article in detail, click here .

  Google is now responsible for conducting more than 2 trillion searches on the internet around the world. It is the highest-ranked and the most popular search engine in the world with 90% of desktop searches being made by it, 35% of product searches start on Google with an addition of 16 to 20% of new searches every year.  Sounds amazing, isn’t it? Now, taking advantage of this situation several local businesses have taken maximum leverage of this search engine and monetized it through Google’s pay per click advertising feature  to drive organic, quality traffic to their website which resulted in higher leads, conversions and sales for their business. With increased opportunities in this search engine, Search Engine Marketing (SEM) is also gaining a lot of popularity among businesses. One of the biggest tools used for SEM on Google is Google Ads. Understanding Google Ads Google Ads is the updated name of Google Adwords. Google Ads primarily are paid advertisements which appear on th

  Facebook advertising is almost effective option to generate traffic to your business. But building a Facebook ad campaign is not easy as regular Facebook posting. So here, 6 steps to create an effective Facebook Ad Campaign: 1.        Create and account with Facebook ad manager 2.        Choose your advertising Objective 3.        Identify and choose your audience 4.        Set your Facebook ad budget and schedule 5.        Create your first ad 6.        Monitor your ad’s analytics One can generate successful ad campaign to build traffic. To know how in detail, click here .          

  The education sector has observed monumental changes coming all its way during and after the pandemic. Many things have changed in this space since the arrival of the pandemic. Looking at how remote learning has changed student habits it seems that the current trends in education adopted during the pandemic are still going to remain relevant for the time – being. Let’s look at the 5 digital trends in education: – 1. Cloud Computing 2. Blended Learning 3. Rise of digital technologies 4. Growth of video-based content 5. Gamification of learning To take the advantage of digitization in your education business, contact us for know-how? If you want to know that, how education adept digitization in a brief read the blog in detail. To read more, click here.

  With 2.7 Billion users worldwide in 2020, Facebook is the largest social media platform which has proven to be a boon for several businesses to get noticed amongst prospective customers. Steps to set up Facebook business page for your business:- 1.         Choose your page category 2.         Login or Signup to your account 3.         Fulfill primary page information 4.         Upload your profile photo and cover picture 5.         Complete your page information 6.         Create a Username 7.         Use Facebook Business Tools 8.         Start posting content Facebook  is tool which helps your business to increase its visibility and awareness. If you use it effectively then it can generate leads and ROI.  Data Pierce Consulting  can help you to setup facebook business page and grow your business through it. To read more,  click here .

  Facebook Marketplace, launched in 2016 is now available to Facebook users in more than 70 countries of  the world by around  800 million  people globally. It is a powerful medium mostly used by B2C for listing their products online. This is what makes this platform very specially. For local businesses and retailers, this medium has proved to be effective. Sell your products on Facebook Marketplace Anyone above 18 years of age can list and sell their products on Facebook Marketplace. Although, you should note that your product listing should be in complete alignment with their commerce policies.  You do not need to set up a special account to list your products on Facebook Marketplace. A Facebook Business account is the only need to perform this activity. It is very easy to  set up your businesses’ Facebook page  if you don’t have one. After you have logged in to your businesses’ Facebook page you can now start using Facebook Marketplace. Conclusion Facebook Marketplace is a very impo

  Facebook has recorded 2.7 Billion users globally in 2020; it is the undisputed leader and the largest social media platform globally. With each passing day, the number of active users on Facebook is increasing despite that it is becoming difficult to increase the engagement of users on your social media content. Being the third most visited website and second-most downloaded application on the internet Facebook now is the place which you could use to increase the overall presence of your business. Businesses leverage the platform provided by Facebook in their favor to increase their leads and reach more customers. Below are the 12 tips which could help you generate traffic on your Facebook business posts : 1.        Frequency of your post matters on Facebook 2.        Cross engage with brands 3.        Use influencer marketing 4.        Spark a conversation 5.        Perform an activity 6.        Promote Facebook exclusive deals 7.        Create short content 8.